App Store Connect Help

App Store Connect workflow

Use App Store Connect to submit apps for distribution, manage your apps, distribute beta versions of your apps using TestFlight, accept legal agreements, enter tax and banking information, view trends and financial reports, and more. The App Store Connect API is also available for you to automate your workflow.

Overview of accounts and roles

Learn how to manage users, add Sandbox testers, manage API keys, and manage access to the source code for Xcode Cloud in App Store Connect.

Upload builds

After you add an app to your account, you can upload a build with Xcode, Swift Playgrounds, or Transporter for macOS. If you use the App Store Connect API you might want to upload your binary using the Transporter command-line tool and JSON Web Tokens (JWTs) authentication. You can use the same JWTs you use for the API to upload your binary. You can upload more builds as your app changes, distribute a build for testing, or submit your app for review.

Screenshot specifications

Screenshot sizes for Apple Devices in App Store Connect.

Set up win-back offers

Learn how to set up and manage win-back offers to encourage churned subscribers to re-subscribe on the App Store.

Manage Streamlined Purchasing

Learn how to manage streamlined purchasing for subscriptions with contingent pricing or win-back.